Totally Hyped - The Small Business Marketing Podcast

Why Should Customers Buy From You Over Your Competitors? Crafting a Stellar UVP for Your Organization

Cale Guin Season 2 Episode 3

On today's episode, if I were to ask you why a customer should buy from your company rather than your competitor, would you be able to provide me with a truly unique, compelling reason? One your competitor cannot say?

We're going to talk about the importance of a UVP (Unique Value Proposition) and how it should be your company's soul, it's core.

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