Totally Hyped - The Small Business Marketing Podcast
Marketing small businesses can be a tough row to hoe. Everyone's an expert until you really analyze results. More traffic, better rankings, social media presence - they mean nothing if those efforts don't improve your business.The reality is most marketers servicing small and mid-sized businesses know some tactics, but they don't know marketing. For SMBs, marketing can be a steep and expensive learning curve.This podcast weeds through the garbage and simplifies marketing for SMBs.
Podcasting since 2020 • 61 episodes
Totally Hyped - The Small Business Marketing Podcast
Latest Episodes
An SMB Leader's Super Power - Content Marketing: Why You need It, Examples and How to Get it Done
On today's episode - I am giving you your superpower - content marketing. Content marketing is the key to well - everything in digital marketing. It seems daunting - time consuming, expensive if it is outsourced, how do create the right content...
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Season 2
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Episode 12
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24:52
Competing for Top Talent: A Strategic Approach to Talent Acquisition and Operational Performance for SMBs - With Guest Natalie Forward from Felix Global
On today's episode - I have a very special guest, Natalie Forward, EVP of Business Development at Felix Global. We will discuss how SMBs can compete for top talent and such topics as How to Compensate for Compensation, how the cadence of your h...
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Season 2
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Episode 11
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38:14
Spend Less on Marketing and Make More Money. What the Marketing Industry is not Telling SMBs About Balancing Their Marketing Resources.
On todays episode I am playing the role of the magician giving away all the secrets - except I am a marketer telling what the marketing industry doesn't want you to know. What they don't want you to know is you are being sold the wrong tactics....
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Season 2
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Episode 10
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31:12
Is Social Media Harming Your Business? The Keys to Understanding Today's Most Misunderstood Marketing Tool.
In this episode - Social media is one of the most misunderstood marketing channels. When you have an audience, it can be an excellent way to communicate and promote your products and services. The reality is, for most SMBs there are mountains o...
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Season 2
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Episode 9
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34:49
Drive Business Transformation: Essential Steps to Become Data-Driven and Minimize Risk!
In this episode: Improved revenue and customer satisfaction while reducing risk are some of the hallmarks of data-driven companies. But being data-driven also puts you in the know when it comes to making the right business moves at the right ti...
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Season 2
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Episode 8
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31:03